GELEX honored to be included in The National brand awards 2016

On 30 November 2016, GELEX brand – Vietnam Electrical Equipment Corporation with two brands of members, namely CADIVI and THIBIDI, has been named honorably to become 3 excellent brands out of 9 national brands representing the fields of Electricity- Electronics – Information Technology – Telecommunications in 2016.

The Vietnam National Brand was approved in 2003 by the Government to support the enterprises in developing Vietnamese brands of products, goods, services, strengthening position and added value in each industry.The selection of national brands has been conducted every 2 years in accordance with the criteria and values ​​of the program, including Quality – Innovation, Creativity – Leading Ability.

Verifying from more than 500 registration applications of qualified enterprises, through 4 screening steps initiated by the departments, the State agencies and Government, a list of selected 88 national brands is released, showing the 2016 outstanding brands of Vietnam in all key fields such as mechanics, machinery, electricity, handicrafts, pharmaceuticals, plastics, rubber, finance, banking, food, etc. Accordingly, GELEX, CADIVI and THIBIDI have become officially 3 out of 9 brands to represent for Electricity- Electronics Industry.


Representative of 88 national brands in 2016

Mr. Nguyen Hoa Cuong – Chairman of the Board of Directors (BOD)- Vietnam Electric Equipment Corporation (GELEX) receiving the award of the 2016 National Branch

Mr. Nguyen Dinh Hung – Members of BOD – Vietnam Electric Cable Corporation (CADIVI) receiving the award of the 2016 National Branch

Mr. Phan Ngoc Thao – General Director of Electrical Equipment JSC (THIBIDI) receiving the award of 2016 National Brand

The national brand award is a proud recognition for the ongoing efforts of GELEX and its members. Names like CADIVI power cables, THIBIDI electric transformers, HEM electric motors are popular brands with Vietnamese households. GELEX electrical equipment is always accompanied with the local leading position of the industry with millions of devices which have been annually installed and exported to foreign markets. Revenue hit USD 500 million in 2015 and growth rate has been maintained in double digits/year.

Starting from a State-owned company, GELEX had been transformed to a specialized corporation with member companies and diversified operations. A great effort has been always made to improve our products and processes in order to offer the optimal economic efficiency and premium products to users. Keeping in mind the “Prestige-based Power” belief, each GELEX employee understands that “Prestige” is the key to the success of GELEX today and also the value ​​we defend right from the early inception. The recognition of national brand is a certification and motivation for GELEX to continue keeping the development momentum: Confirming the leading position in the field of electrical equipment, facilitating the development of Vietnam’s economy and making GELEX become an international brand.

– Communication Department –